“And the winner is….”
It’s November 2005 and along with 900 other people I’m sat at a table at the annual Motorcycle News Industry awards. On stage, Suzi Perry has just opened an envelope and is unfolding a card with the winner of the Product of the Year category. It’s only 17 weeks since we launched the V2 Sponge, we were now on the verge of winning this award; it couldn’t be possible, could it?…
We’d launched the product very noisily and although we were never sure at the time, in retrospect we’d launched it really well. Making sure that every possible journalist we could reach had a V2 Sponge to work with from day one garnered massive interest and press acclaim. The resulting nomination into the finalists of the product of the year a month earlier had been exciting, but not as exciting as waiting to hear the name she was about to read out…
The rest, as you’ll know from our packaging, is history – when Suzi read out the magic words “Visorvision’s V2 Sponge pocket visor cleaner” My heart leapt. What a result, what a year, what an incredible beginning for a product that I’d designed, tested and launched on a shoestring budget.
The evening was a dreamy event, the old MCN awards are heavy, really heavy, and wandering around with one of those under your aching arm is a perfect ice-breaker. Troy Corser was kind enough to stop by and congratulate us (I think he was reigning World Superbike Champion at that point) and mutual friends got us introduced to James Toseland too – the place was awash with the great and the good from the industry, and I felt really proud to have been given an MCN award for my little product. It’s worth mentioning that Valentino Rossi was MCN man of the year, but unlike me, didn’t turn up to collect his trophy! – pity, we’d have posed for pics with matching awards I’m damn sure.
So, ten years later and the little V2 Sponge is still going strong. It’s been copied (many times, and thanks to our effective design patents, quite badly in my humble opinion) It’s been awarded not one but two more awards from RiDE magazine, and we’ve sold well over half a million of them. Wow. How am I not retired to the Bahamas? (And not even close?!)
If you’re reading this fresh on the day of publication, which is Sunday 13th December 2015, then I’ve got a little thank you for stopping by. Our ten years at the top by giving you 10% off of any purchase over £30 from our online store, valid until the end of Monday 14th 2015 December (GMT) Just enter code TOP10 in the voucher/discount code box on the last page of checkout. Simple! And here is to another 10 great years at the top!
Shop at the Visorvision online store now!